Cookies can serve various purposes, from helping websites function properly to tracking users and serving them targeted advertisements. They can record information about your activities on a site, your location, the device you are using, and where you go online afterwards. For many websites, cookies are essential for selling advertising, but this can feel intrusive to users. It is common for people to visit a website or make a purchase and then see related ads on all the sites they visit.
Cookie pop-ups are meant to give users control over cookies, but they are often unclear. For example, closing the pop-up without making a selection can opt you in or out depending on the website. The Information Commissioner's Office (ICO) has previously stated that organizations should make it as easy for users to reject all advertising cookies as it is to accept them. Websites can still display ads even if users reject tracking, but these ads should not be tailored to the user's browsing.
Currently, the regulations governing cookies are split between the General Data Protection Regulation (GDPR) and the Privacy and Electronic Communications Regulations (PECR). The PECR, also known as the "cookie law," introduced cookie consent pop-ups. However, new legislation is being considered to reduce the number of pop-ups. This legislation would allow websites to collect certain types of information without consent for improving services or security, which has raised concerns among digital privacy groups.
The ICO's executive director of regulatory risk has emphasized that many people are worried about companies using their personal information without consent. The watchdog is urging companies to make the necessary changes to comply with the law or face consequences. The ICO will provide an update on this matter in January, including details of companies that have not addressed their concerns. This action is part of the ICO's broader efforts to protect people's rights in the online advertising industry.
Original news source: Crunch time for cookie use, watchdog warns (BBC)
π Vocabulary:
Group or Classroom Activities
Warm-up Activities:
– News Summary
Instructions: Divide the class into pairs or small groups. Give each group a few minutes to read the article. Then, ask them to summarize the main points of the article in 3-4 sentences. After they have finished, have each group share their summaries with the class and facilitate a short discussion about the topic.
– Opinion Poll
Instructions: Write two statements on the board that relate to the article. For example, "Do you think websites should be allowed to track users' browsing habits for targeted advertising?" and "Should websites be required to obtain explicit consent from users before using cookies?" Have students walk around the classroom and ask their classmates for their opinions on each statement. They should record their classmates' responses and be prepared to share and discuss the results with the class.
– Headline Creation
Instructions: Divide the class into pairs or small groups. Ask each group to come up with a catchy headline that summarizes the main idea or controversy of the article. Give them a few minutes to brainstorm and then have each group share their headline with the class. Encourage a short discussion about the different headlines and the reasons behind their choices.
– Vocabulary Pictionary
Instructions: Write a list of vocabulary words from the article on the board. Divide the class into pairs or small groups. Give each group a word and ask them to draw a quick sketch or symbol that represents the word. They should not use any letters or words in their drawing. After a few minutes, have each group share their drawing with the class and see if the other students can guess the vocabulary word. This activity can help reinforce understanding of the article's key vocabulary.
– Future Predictions
Instructions: Ask students to imagine the future of online advertising and cookies. Will the regulations become stricter or more relaxed? Will technology advancements change the way cookies are used? Will users have more control over their data? Have each student write a short paragraph or create a short presentation predicting what they think will happen in the future. After they have finished, have a few students share their predictions with the class and facilitate a discussion about the different perspectives.
π€ Comprehension Questions:
Cookies are small files that websites store on your computer to collect data, personalize ads, and monitor your web browsing.
The UK watchdog has issued a warning because these websites are not giving users clear choices about the use of cookies.
These websites have been given 30 days to comply with the law.
Cookies can record information about a user's activities on a site, their location, the device they are using, and where they go online afterwards.
Cookie pop-ups are meant to give users control over cookies by allowing them to make a selection, such as opting in or out of tracking.
The current legislation governing cookies is split between the General Data Protection Regulation (GDPR) and the Privacy and Electronic Communications Regulations (PECR).
Concerns have been raised about the proposed new legislation because it would allow websites to collect certain types of information without consent for improving services or security, which has raised concerns among digital privacy groups.
Companies that do not comply with the law may face consequences, although the article does not specify what those consequences are.
π§βοΈ Listen and Fill in the Gaps:
A UK watchdog has issued a warning to some of the country's most popular websites regarding their use of cookies. are small files that websites store on your computer to collect data, personalize ads, and monitor your web browsing. The Information Commissioner has stated that these websites are not giving users clear choices about the use of cookies and has them 30 days to comply with the law. While the watchdog has not named the specific websites, it has issued enforcement to them. Cookies can serve various purposes, from helping websites properly to tracking users and serving them targeted advertisements. They can record information about your activities on a site, your , the device you are using, and where you go online afterwards. For many websites, cookies are essential for selling advertising, but this can feel intrusive to . It is common for to visit a website or make a purchase and then see related ads on all the sites they visit. Cookie pop-ups are meant to give users control over cookies, but they are often unclear. For example, closing the pop-up without making a selection can opt you in or out depending on the website. The Information Commissioner's (ICO) has previously stated that organizations should make it as easy for users to reject all advertising as it is to accept them. Websites can still display ads even if users reject tracking, but these ads should not be tailored to the user's browsing. Currently, the regulations governing cookies are split between the General Data Protection (GDPR) and the Privacy and Electronic Communications Regulations (PECR). The PECR, also known as the "cookie law," introduced cookie consent pop-ups. However, new legislation is being to reduce the number of pop-ups. This legislation would allow to collect certain types of information without consent for improving services or security, which has raised concerns among digital privacy . The ICO's director of regulatory risk has emphasized that many people are worried about companies their personal information without consent. The watchdog is urging companies to make the necessary changes to comply with the law or face consequences. The ICO will provide an update on this matter in January, details of companies that have not addressed their concerns. This action is part of the ICO's broader efforts to protect people's rights in the online advertising industry.
π¬ Discussion Questions:
1. What is a cookie and how does it work?
2. How would you feel if websites collected data about your activities and used it to personalize ads?
3. Do you like seeing targeted advertisements while browsing the internet? Why or why not?
4. Do you think websites should be required to give users clear choices about the use of cookies? Why or why not?
5. How do you usually respond to cookie pop-ups on websites? Why?
6. What do you think about the idea of websites being able to collect certain types of information without consent for improving services or security?
7. Have you ever felt that your personal information was being used without your consent? Can you share your experience?
8. What measures do you think should be taken to protect people's rights in the online advertising industry?
9. How do you think the use of cookies affects online privacy?
10. Have you ever noticed related ads on different websites after visiting a particular site? How did you feel about it?
11. Do you think the current regulations governing cookies are effective in protecting users' privacy? Why or why not?
12. How do you think companies should handle users' personal information to ensure consent and privacy?
13. What steps can individuals take to protect their online privacy and limit the use of cookies?
14. How do you think the online advertising industry would be impacted if websites were required to obtain clear consent for the use of cookies?
15. Do you believe that digital privacy groups have valid concerns about the collection and use of personal information online? Why or why not?
Individual Activities
ππ Vocabulary Meanings:
Click a dot next to a word, then click the dot next to its meaning to draw a line connecting them.
Words
Meanings
π‘ Multiple Choice Questions:
π΅οΈ True or False Questions:
π Write a Summary:
Write a summary of this news article in two sentences.
Check your writing now with the best free AI for English writing!












