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Independent Bakery Rejects Free Cake Request From The Voice

A bakery owner criticized The Voice for requesting free cake for exposure.
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Rich Myers, the owner of the independent bakery Get Baked, expressed frustration after receiving a request from The Voice UK to provide free cakes. He was asked to offer cakes at no cost for the show's guests, claiming it would provide exposure due to the presence of celebrities. Rich described the request as "a total disgrace." He believes this practice of seeking free goods is unfair to small businesses.

Founded in Manchester, Get Baked has built a strong reputation for its creative cakes and has even opened a new shop in Covent Garden, London. Rich posted his concerns on Instagram, sharing the email from The Voice on social media. The email expressed regret but emphasized that they couldn’t offer anything in return except visibility to influential people.

Rich feels that placing the cakes in dressing rooms would not truly benefit his business. He argues that big companies should not expect freebies from small, hardworking entrepreneurs. Many independent businesses have similar experiences and support Rich’s stance against these kinds of requests.

The Voice's production company issued an apology, promising measures to prevent further instances. They assured that the request did not reflect their usual standards. Still, Rich hopes this incident leads to ending such practices of asking freebies from smaller establishments.

Original news source: Cake freebie request from The Voice 'abysmal', says bakery – BBC News (BBC)

🎧 Listen:

πŸ“– Vocabulary:

1. independent
2. exposure
3. disgrace
4. entrepreneurs
5. assured
6. instances
7. regret
8. stance
9. reflect
10. seek
11. fair
12. founded
13. reputation
14. emphasize
15. visibility

Group or Classroom Activities

Warm-up Activities:

1. What do you know about TV shows like The Voice?
2. Have you ever heard of businesses giving away free products for exposure?
3. What would you do if a well-known brand asked you for freebies?
4. Discuss a time when you or someone you know felt something was unfair.
5. What are some challenges that small businesses face?

πŸ€” Comprehension Questions:

1. What did The Voice UK ask Get Baked to do?

2. Why did The Voice say providing cakes would be beneficial to Get Baked?

3. How did Rich Myers describe The Voice's request?

4. What action did Rich take after receiving the request?

5. What was the response of The Voice's production company?

6. Where other than Manchester does Get Baked have a shop?

7. What wider impact does Rich hope the incident will have?

🎧✍️ Listen and Fill in the Gaps:

Rich Myers, the owner of the independent bakery Get Baked, frustration after receiving a from The Voice UK to provide free cakes. He was to offer cakes at no cost for the show's guests, it would provide exposure due to the presence of celebrities. Rich described the request as "a ." He believes this practice of seeking free goods is unfair to businesses. Founded in Manchester, Get has built a strong reputation for its creative cakes and has even opened a new shop in Covent Garden, London. Rich posted his concerns on Instagram, sharing the email from The Voice on social media. The email expressed regret but emphasized that they couldn’t offer anything in return except visibility to people. Rich feels that the in dressing rooms would not truly benefit his business. He argues that big companies should not expect freebies from small, hardworking . Many independent businesses have experiences and support Rich’s stance against these kinds of requests. The Voice's production company issued an apology, promising measures to prevent instances. They assured that the request did not their usual standards. Still, Rich hopes this incident leads to ending such practices of asking from smaller establishments.

πŸ’¬ Discussion Questions:

1. Do you think The Voice's request was reasonable? Why or why not?
2. How important is exposure for a small business?
3. What are the advantages and disadvantages of providing free samples to celebrities?
4. Do you agree with Rich’s reaction? Explain your answer.
5. How would you handle a similar request if you were a small business owner?
6. Can social media be an effective tool for small businesses?
7. What role do apologies play in resolving conflicts?
8. What can large companies do to better support small businesses?
9. How should businesses decide when to give free products or services?
10. In what ways can small businesses protect themselves from unfair requests?
11. Discuss the impact of public image on a business.
12. Have you ever supported a local business, and why?

Individual Activities

πŸ“–πŸ’­ Vocabulary Meanings:

Click a dot next to a word, then click the dot next to its meaning to draw a line connecting them.

Words

1. independent
2. exposure
3. disgrace
4. entrepreneurs
5. assured
6. instances
7. regret
8. stance
9. reflect
10. seek
11. fair
12. founded
13. reputation
14. emphasize
15. visibility

Meanings

(A) established
(B) ability to be seen
(C) general opinion about someone or something
(D) to look for
(E) guaranteed
(F) highlight the importance
(G) just and honest
(H) a position on an issue
(I) business creators
(J) attention from the public
(K) specific examples
(L) sadness about a situation
(M) loss of reputation
(N) show an image of
(O) not controlled by others

πŸ”‘ Multiple Choice Questions:

1. What was Rich Myers asked to provide for free by The Voice UK?
(a) Bread
(b) Cakes
(c) Sandwiches
(d) Cookies
2. What reason did The Voice give for requesting free goods?
(a) Exposure to celebrities
(b) A thank-you gift
(c) A charity event
(d) A trade show
3. Where did Rich post his concerns about the request?
(a) Twitter
(b) Facebook
(c) LinkedIn
(d) Instagram
4. What term did Rich use to describe the request?
(a) A total disgrace
(b) An honor
(c) An opportunity
(d) A misunderstanding
5. What city is Get Baked founded in?
(a) London
(b) Liverpool
(c) Edinburgh
(d) Manchester
6. How did The Voice's production company respond to the situation?
(a) Ignored it
(b) Raised prices
(c) Issued an apology
(d) Started a petition
7. What did Rich hope to achieve by sharing his story?
(a) Get more followers
(b) Encourage the end of freebies requests
(c) Find a new business partner
(d) Plan another shop opening
8. Who generally supported Rich's stance against the request?
(a) Large corporations
(b) Government officials
(c) Independent businesses
(d) Competing bakeries

πŸ•΅οΈ True or False Questions:

1. Rich hopes the incident will stop requests for freebies from small businesses.
2. Rich shared the incident on Instagram.
3. Many independent businesses oppose Rich's stance.
4. Get Baked has shops in both Manchester and London.
5. The Voice's production company celebrated the request.
6. The Voice UK requested free cakes from Get Baked.
7. Rich described the request for free cakes as "a complete honor."
8. Rich Myers owns a corporate bakery called Get Baked.

Writing Questions:

1. Write about a time when you were asked to do something you felt was unfair.
2. Discuss the importance of supporting local businesses.
3. Explain why exposure might not always be beneficial for small businesses.
4. How can small businesses use social media to their advantage?
5. Argue for or against the practice of companies asking small businesses for free products.

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England’s Hedgerows: A Vital Resource for Wildlife and Carbon Storage

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